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We love to make you the hero of YOUR neighborhood on Halloween. (After all, that’s why we make our pumpkins out of REESE’S Peanut Butter Cups.) But we’re also pretty pumped about OUR festive fun, like HERSHEY’S KISSES-topped milkshakes and all sorts of trick-or-treat adventures.

Check out our best tips to help you get the most out of your fall visit… 

  1. Spread out the fall fun: Trick-or-treating starts early this year!
    Grab costumes and explore the Trick-or-Treat Trail that winds through our World's Largest HERSHEY'S Store - this year, beginning September 15 and running weekends through October 29. Also available for an extended time this fall are the festive Trick-or-Treat Trolley and meet-and-greets with your favorite HERSHEY'S Characters (dressed up in costumes themselves!) And don’t forget to venture next door and experience the Halloween fun at Hersheypark.

  2. Want to have the best treats on the block? Shop early!
    Our shelves are stocked with all the ever-popular classics, but may we also suggest you check out some new merch as well? We've got Halloween stickers, glow-in-the-dark shirts, bags, Squishmallows and even a REESE'S vampire plush. Decorate with treats while you’re at it, too, using our Halloween Cookie House kits!

  3. Save room for all.the.fall.desserts!
    Several limited-edition frozen treats top the menu, including the new KIT KAT® Witch's Brew Milkshake. Pair it with fall-inspired bakery goodies, or try a signature HERSHEY’S or REESE’S Melted Hot Chocolate from our outdoor kiosk. Mom and Dad deserve treats too: check out the REESE'S Skeleton Cocktail or JOLLY RANCHER Misfit Mule for guests 21+. No tricks here, parents. 😉

  4. Visiting on a weekend? Plan ahead!
    Fridays, Saturdays and Sundays will be quite busy during September and October, so we strongly recommend booking attraction tickets online in advance. If you wait until you arrive, they’re likely to be sold out. Consider a bundle for even bigger savings!
Adventures in Chocolate

Join us on more Adventures in Chocolate!

Trick-or-Treat Candy

Can't make it in person? We've got you. Shop a collection of treats from home too!

REESE'S Peanut Butter Pretzel Spiders

Check out Hersheyland for homemade desserts, DIY parties, and creative ways to do more with your candy!