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April 2021

REESE’S Direct From the Factory…to You!

Reese's Direct From the Factory

Just when you thought REESE’S Peanut Butter Cups couldn’t get any better…we go and offer them at their very freshest! That’s right – Direct from the Factory to your mouth just days after being made.

REESE’S Chocolates is the number one candy brand in the United States and the biggest confectionery brand in the whole world… yet we can almost smell the peanut-buttery deliciousness being created just down the road here in Hershey, Pa. Well, we wanted to share that direct from the factory goodness with fellow REESE’S lovers. And so, nearly 100 years after REESE’S Peanut Butter Cups were created in 1928, we’re going back to their roots – literally, their very source – and bringing the famous chocolate and peanut butter combo straight from there to you!

What’s it like to tear into a box?

We know – this has our mouths watering too. So we’ve answered a few popular questions about how to claim a batch for yourself!


Where do I find these amazing treats?
They’re only available at shop.hersheys.com a few times per year. Pre-order as soon as possible whenever you learn that a batch is coming because they sell out fast! We’re often lucky enough to get a limited supply at HERSHEY’S CHOCOLATE WORLD Attraction, too, so keep your eyes peeled! We always announce their arrival on social media, so follow us on Instagram, Facebook, and Twitter.

If I get on the list, then what happens?
We’ll give you a delivery window that’s just days after the treats were made at the REESE’S Factory. They’ll be packed fresh and delivered straight to your door!

Do they really taste any different?
We think so! But don’t just take our word for it. We’ve heard some of this recent feedback from purchasers: “The best REESE’S Cups I’ve ever had.” “So fresh, it’s a big difference.” “Tastes so much better. Ordered three boxes this time.”

Do you create any other Direct from the Factory products?
Yes, we like to offer a variety of treats at their freshest! In the past, we’ve created HERSHEY’S Milk Chocolate Bars, KIT KAT® Bars, and TWIZZLERS Twists Direct from the Factory. Keep your eye out for our next Direct from the Factory announcement

How do I know what’s coming next?
Sign up for email and you’ll be among the first to hear!

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