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Looping video of different chocolate world attractions showing families enjoying the fun activities available inside.

Unwrap Your Chocolate Adventure

Step inside a sweet experience for your senses, where there’s chocolate in the air and dessert is always on the menu. Sip milkshakes, become a chocolatier, be a kid in a candy store ... all at HERSHEY’S CHOCOLATE WORLD Attraction!

Experience FREE Family Fun Together

The Best Things in Life are Still Free

Adventures for All Ages

Some of the best memories are made at no cost at all! We love these beloved traditions at HERSHEY'S CHOCOLATE WORLD: FREE events, a ride on the HERSHEY'S Chocolate Tour (with sweet sample!), visiting characters, meandering our jungle and more.

Discover New Reasons to Visit This Spring

Check out what's new this season, plus inside tips to make your trip one to remember!

Sweet Touches for Your Spring Celebrations

Woman holding World's Largest REESE'S Peanut Butter Cup

Celebrate BIG This Season

Spring brings showers, weddings, graduations, Mother's Day, Father's Day - and we've got all the fixings to make each one memorable! Check out our World's Largest collection, bulk candy, personalized favors and more - both in-store and online.


HERSHEY'S Character Appearances

Create new memories with your favorite HERSHEY'S Characters!

REESE'S Medals

On April 3, our first 100 visitors receive a FREE sample of this summer's new shape: REESE'S Milk Chocolate Peanut Butter Medals!

REESE'S Stuff Your Cup

Make your own REESE'S and HERSHEY'S creations, candy mixes, personalized wrappers and more.

Share Your Moments

We'd love to see - and share - all the wonderful memories you make at HERSHEY'S CHOCOLATE WORLD! Use #ChocolateWorld on Instagram for a chance to be featured or upload your image below.